Branding, Design, Online Marketing, Web Development

Genre specific branding.

The rise of electronic music in the 2010’s has been undeniable – it’s here to stay. While some of the strongest roots come from house music, deep house music is a close sibling to the genre.

When we were asked to help with the branding and online presence in efforts of building a portal for everything that represented the underground, we knew we had to symbolize an elegant, yet very brandable identity for party goers and music aficionados to relate to. This also extended to the website and podcast presence which is displayed below.