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We built the brand, identity, and product interface for EMA Telemed's automated vital sign monitoring platform—then packaged the product to win validation from PointClickCare, the de facto EHR standard in U.S. healthcare, and built the web presence to bring it in front of investors, vendors, and care facilities.
Automated vital sign monitoring for skilled nursing facilities, integrated with PointClickCare
We took EMA Telemed from concept to a live, approved PointClickCare integration in 18 months. Clearing one of healthcare's most rigorous vendor vetting processes.
We built the brand and visual identity from the ground up, giving a healthcare technology concept the credibility to be taken seriously by hospitals, partners, and investors.
We designed and built the product interface, evolving it through multiple iterations as the underlying technology matured into a market-ready platform.
We managed the packaging and documentation required to clear PointClickCare's approval process and become a listed vendor option inside the platform.
We drove visibility and awareness for both the product and the brand, establishing EMA Telemed as a name healthcare decision-makers recognized.
EMA Telemed had a patient monitoring concept without a brand, a polished product interface, or a way to present itself credibly to the partners who mattered most—chief among them PointClickCare, the dominant EHR platform across U.S. hospitals and care facilities. Without strong brand and product presentation, even a technically sound solution risked being overlooked by the partners, vendors, and investors it needed to win over.
We built EMA Telemed's brand and identity from scratch, giving the product a visual language credible enough for hospitals, EHR partners, and investors.
We designed the product interface for their patient monitoring system, evolving it alongside the technology as the product matured through multiple iterations.
We managed the rigorous packaging and documentation process required for PointClickCare's vendor approval, helping take the product from concept to a live, approved integration in 18 months.
We built and maintained EMA Telemed's web presence, aligning messaging across investor-facing, vendor-facing, and partner-facing audiences.
"I've been working with Chris for well over 20 years. His approach to creative marketing, especially for EMA Telemed, has been paramount for us to get to the next level!
— Shawn Vernon, EMA Telemed
